The Finder
Events | Industry Talk

The Finder’s 2018 Expatpreneur Awards

By : The Finder | June 22, 2018

Twenty-five years ago, two industrious expatriates found themselves on Singapore’s shores – and immediately searched for recommendations on where to live, send their kids to school and shop; how to find new friends; and who were the best doctors and hairdressers around. But, back then, there was no one trusted source. (Remember, this was 1993 […]

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Hafizah Hazahal
Industry Talk | Research |

SPH Magazines builds a viable digital ecosystem for the entire value chain

By : Hafizah Hazahal | June 19, 2018

Though initially uncomfortable, alliances between publishers have become common around the world today. They range from localized co-ops such as DELTA in Japan and Gravity in France, to regional and global partnerships such as Symmachia and Pangaea respectively. These alliances help to aggregate publishers’ scale of reach and targeting capabilities, thus allowing advertisers to benefit […]

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SPHmagazines
Research |

What’s next for digital advertising?

By : SPHmagazines | June 12, 2018

Digital advertising is in a stage of emergency. Fraught with bot, visibility and measurement issues, brands are losing trust in digital advertising. We are only halfway through in 2018, and already gone through a number of scandals: Logan Paul on Youtube, Cambridge Analytica on Facebook, and more recently, Facebook was found providing user data to […]

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SPHmagazines
Culture |

Up on the Roof: World Cup Edition

By : SPHmagazines | June 4, 2018

You’ve seen the news – June is going to be another hot month. With the World Cup coming up, we don’t get a chance to cool down, and our colleagues seem to have caught the World Cup fever! Even our CEO couldn’t resist getting in on the action. http://sphmagazines.tumblr.com/post/174453459796/up-on-the-roof-world-cup-edition

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SPHmagazines
Industry Talk

The Power of Brand Activations

By : SPHmagazines | May 17, 2018

Publish Asia is WAN-IFRA’s premier conference in the Asia-Pacific region. Held in Bali, the 2018 edition featured over 30 top Asian and international speakers from prestigious media outlets in the region. Our very own Geoff Tan, Managing Director, Market Development, gave a compelling presentation on the power of Brand Activations, and we are excited to share […]

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SPHmagazines
Ad Packages

Special Promotions – May 2018

By : SPHmagazines | May 9, 2018

The Peak British Special   Men’s Health Cover Guy 2018  

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Home & Decor
Ad Packages

Home and Decor 30th Anniversary Special

By : Home & Decor | May 4, 2018

As part of our celebrations for Home and Decor’s 30th Anniversary, we are offering you an exclusive deal! Check it out below: Related Stories: Welcome to Home and Decor’s tribe  

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Young Lim
Industry Talk

Welcome to Home and Decor’s tribe

By : Young Lim | April 24, 2018

  Welcome to the tribe Being alive right now, we are witnessing a world that is rapidly changing – from our lifestyles, to the ways we interact and make sense of a society that is constantly on the move. There’s a lot to take in, but also a lot to enjoy. As curators of the […]

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SPH Magazines 360
Events | Industry Talk

Icon Ball 2018 – The Future is Here

By : SPH Magazines 360 | April 19, 2018

The annual grand ICON Ball is one of the most anticipated events on Singapore’s social calendar. Every year, guests look forward with anticipation on news of ICON’s defined theme for the ball, and set about planning for the dream gown. This year’s theme, “The Future is here” called for guests to dress with futuristic flair […]

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SPHmagazines
Research

Move over, Millennials… the Perennials are here to stay!

By : SPHmagazines | April 18, 2018

Have you heard of the Perennials? Not another one of those marketing buzzwords, you groan. But what’s making marketers sit up and lean forward is that this is a clear departure from the industry’s obsession with segmenting consumers by generations (Millennials, anyone?). This new term challenges the very idea of defining and understanding consumers by […]

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SPH Magazines Blog

Welcome to our blog. Through this new channel, we hope to connect better with you, and provide you with the latest happenings at SPH Magazines, such as our new titles, new sections in our magazines, events you can participate in and best of all, attractive promotions. We hope that you will find the postings here informative and fun. We would also like to hear from as many of you as possible. So leave us a note and let's connect now!
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