Fab & Fun: Women’s Fair 2011

By herworld
Tuesday, 3rd January 2012
Tags: her world, nuyou, simply her, subscription drive, subscription promotions, Women's Fair
Category: Featured (On Slides)

Good fun, fab offers and super giveaways drew some 6,000 women who flocked to the Women’s Fair at the Marina Square atrium, eager to find out more about SPH Magazines’ subscription promotions, snag various offers and score some goodie bags.

The three-day annual bash, from Oct 28 to 30, was packed with stage demonstrations and informative talks as well as activities and discounts offered at participating booths, such as Slimming Sanctuary, Maxitone and Citispa.

Women who signed up for subscriptions to SPH Magazines’ three leading women’s titles – Her World, Nuyou and Simply Her – were rewarded with their choice of subscriber gifts, including skincare products from brands like Nuxe, Ahava and Bioessence.

Popular items such as the Martello Coffee Machine worth $298 and the Kipling Shia shoulder bag worth $139 were all snapped up by the fair’s second day. Readers of the three titles also took full advantage of a mega redemption for an all-leather wristlet from Tocco worth $60, given to the first 1,500 readers.

Those at the fair got the chance to enjoy several stage segments, including an energetic Body Combat demonstration by Fitness First instructors, and health and dressing tips from a London Weight Management consultant.

Women were also treated to discounts at the booths of beauty and wellness participants such as Skin Inc and Body Perfect.

Right: Fitness First instructors wowed the crowd with their Body Combat moves

Skincare booths, like this one by Skin Perfect, were a hit with visitors.

"The fair is fun! I even got to take an instant glamour shot at one of the booths. I like how Her World rewards its readers with this event as well as freebies and promos within the magazine."

- Sarah Chan, 35, a graphic designer, was at bag brand Tocco Tenero’s booth to check out their discounts

"I came down to check out what kind of promos and freebies they will be giving out today. My mum was happy to get the goodie bag, containing products worth $30."

- Chua Zi Ying, 23, who has been a Her World subscriber since 2010. She brought her mother along to the fair.

"I love the magazine, especially the features section and its relationship stories. And it’sgreat that I get freebies and discounts every time I renew my subscription.”

- Anne Leow, 38, a teacher, who has been a long-time subscriber to Her World.

Women's Fair is an annual subscription drive for three titles, Nuyou, Her World and Simply Her, offering great deals for subscribers and non-subscribers alike. Advertisers also have booths at the fair to reach out and engage these women.