Forums: A Crucial Social Media Platform In Southeast Asia (Industry Talk)
The recent iStrategy conference covered social media marketing through Facebook, Twitter, mobile, content sharing sites like slideshare, Flickr and YouTube and more. Being part of the team behind Singapore’s most visited & highly interactive forum – the HardwareZone.com Forums, I was surprised that forum marketing is not a key topic covered in iStrategy.
10 Social Media Mistakes (Part 2) (Industry Talk)
10 Social Media Mistakes (Part 2). Many businesses are jumping on the bandwagon and getting on social media platforms but many companies, despite being matures users of social media, still make mistakes. Here are five common social media mistakes that many businesses make, and should avoid.
10 Social Media Mistakes (Part 1) (Industry Talk)
10 Social Media Mistakes (Part 1) Many businesses are getting on social media platforms but even as matures users of social media, many continue to make blunders. Here are five common social media mistakes that many businesses make, and should avoid.
Why Do Customers Like Your Facebook Page? (Industry Talk)
Just recently, Starbucks became the first consumer brand to achieve 10 million fans on Facebook. These days, almost every brand out there are jumping onto the social media bandwagon. But honestly, how many of your customers are fans of your brand and what do they want out of that relationship?
Is Traditional Media Still Relevant In Our Modern World? (Industry Talk)
Technology may be driving new ways of communicating online, but we don’t see traditional mediums being ousted from the face of the earth anytime soon. What are your views?
Having Fun On Facebook With Nikon (Campaign Showcase)
Nikon wanted to get on the social media space, engage its younger audiences, create a vibrant fanbase for Nikon in the Asian region and market the latest Nikon products more directly. A Social Media Marketing strategy was subsequently developed and implemented, helping Nikon achieve an active fanbase of over 10,000 in less than four months.
