Canon Selphy 2010 (Campaign Showcase)
Oomph! created an interactive site featuring product specifications, word puzzles and a coherent thread of blog-and-video entries in the persona of a target consumer for a very personal recommendation of its merits.
Clinique – HerWorld.com Project Makeover (Campaign Showcase)
The Herworld.com Project Makeover campaign aims to empower women to look and feel good about themselves without using expensive treatments through a series of online and offline activities.
Canon PowerShot SX210 IS (Campaign Showcase)
Canon wanted an interactive and entertaining approach for its regional launch of PowerShot SX210 IS digital camera. They challenged SPH Magazines’ in-house creative agency, Oomph!, to come up with an idea that is diverse and engaging.
Hardware Zone Footie Fever (Campaign Showcase)
HWZ Footie Fever is a great opportunity for members to interact during the Euro 2008 season. The objectives are to encourage participation of activities, drive traffic to the forums and encourage new users to register.
HardwareZone.com – Celebrating Technology (Campaign Showcase)
To mark its 12th year in operation, HardwareZone.com embarked on a unique initiative to celebrate technological advancement.
