The Devil is in the Details (Part Three) (Announcements)
Just like fine watch-making, we examine every detail carefully. It took us close to a week to look for the right lock and nails for a picture, and as will become clear, we took the same pains with each and every one of our shoots.
Tags: Behind the scenes, ICON, ICON Moments, Jewellery, luxury, Making of ICON Moments, Watch industry, Watches
October 15th, 2010 | No Comments; | View Post
Our Little Atelier (Part Two) (Featured (On Slides))
Location, location, location – and this is not a realtor speaking. We spent close to a month to source for the right locations for each shoot and when that proved impossible, we built it. Yep. Right in our studio.
Tags: Behind the scenes, ICON, ICON Moments, Jewellery, location hunting, Making of ICON Moments, Watch industry, Watches
October 13th, 2010 | No Comments; | View Post
Creation of the Icon Moments magnum opus (Part One) (Featured (On Slides))
It took us 3 months to conceptualise the 52-page megaspread that is ICON Moments 2010/2011. We’re launching it this 19th of October – read about the behind-the-scenes exclusives right here.
Tags: annual magazine, Behind the scenes, ICON, ICON Moments, Jewellery, Launch, Making of ICON Moments, Watch industry, Watches
October 11th, 2010 | No Comments; | View Post
Tags: Behind the scenes, Cover, ICON, ICON Moments, Jewellery, Making of ICON Moments, Watch industry, Watches
October 8th, 2010 | No Comments; | View Post
A Paradigm Shift (Industry Talk)
We’re launching our issue of Timepieces, from The Peak Selections, this October. Our editor speaks about the changing trends in design.
Tags: Editor, Editor's note, luxury, New magazine, the peak, The Peak Selections, Timepieces, Watch industry, Watches
October 4th, 2010 | No Comments; | View Post







