SPH Magazines Pte Ltd (SPH Magazines) and Times Publishing Limited (Times Publishing) today announced a new partnership under which SPH Magazines will digitise and distribute electronically the titles under Times Publishing, expanding the reach beyond traditional print media.
This collaborative platform offers a vast inventory of titles to advertisers and subscribers in Singapore and the region. Currently, there are 105 titles from SPH Magazines across five countries – Singapore, Malaysia, Indonesia, Philippines and Thailand, on http://www.sphmagazines.com.sg/magazines. The flagship titles include Her World, Men’s Health, CLEO, The Peak, ICON, Home & Decor, HWM and many more.
With Times Publishing as a partner, this inventory is set to increase, offering advertisers the unique solution to plan their advertising campaign across titles regardless of publishers.
Subscribers can also read their favourite e-magazines on a single platform and mobile app. The “My Newsstand” app is available on the Apple store as well as the Play store. Once the app is downloaded, the user can browse through a vast selection of magazines and start reading any available title by tapping the “read”button. The subscription fees for SPH Magazines range from S$2.00 to S$30.00 a month.
Mr Loh Yew Seng, CEO, SPH Magazines, said: “The collaboration could set a precedent for the print industry to pivot their business and counter the challenges in the digital environment. Furthermore, Times Publishing would also be able to leverage on SPH’s regional network and vast distribution channels.”
Mr Siew Peng Yim, CEO, Times Publishing, said: “This initiative with SPH Magazines is part of our on-going strategy to make changes to our business models to sustain relevance in the industry which is in an ever-shifting technological landscape.”
Jointly issued by SPH Magazines Pte Ltd (Co. Regn No.: 196900476M) and Times Publishing Limited (Co. Regn No.: 196800064R)
For more information, please contact:
Director, Product and Innovation, New Media
SPH Magazines Pte Ltd
DID: 6571 7127
Corporate Communications & CSR
Singapore Press Holdings Limited
DID: 6319 1124
Corporate Marketing & Communications
Times Publishing Limited
DID: 6213 9145
About SPH Magazines
A leading publisher in Singapore and the region, SPH Magazines Pte Ltd is a wholly-owned subsidiary of media organisation Singapore Press Holdings Limited.
With a proven track record for sterling editorial content, award-winning designs and creative solutions, SPH Magazines, together with its subsidiaries, Blu Inc Holdings (Malaysia) Sdn Bhd and Blu Inc Media (HK) Limited, has raised the bar as a dynamic publisher. In its stable are about 100 titles in the region, in English, Chinese and other languages, covering lifestyle, fashion, beauty, society, bridal, health, men’s lifestyle, automobile, parenting, decor, new media and business. All the publications, including flagship title Her World, and other titles such as Female, CLEO, The Singapore Women’s Weekly, Harper’s Bazaar, The Peak, ICON, Home & Decor, Nuyou, Torque, Asia-Pacific Boating, AsiaSpa and LP Luxury Properties, are among the highest-circulating titles and most-read in their respective lifestyle categories.
SPH Magazines’ established editorial unit provides excellent custom publishing services to major corporate clients by producing custom lifestyle magazines, newsletters and other collateral to meet their business needs. ClickTRUE Pte Ltd, an associate company of SPH Magazines, is a Pay Per Performance online marketing company specialising in Online Media Planning, Search Engine Marketing and Optimisation, Web Analytics Consultancy and Landing Page Optimisation.
With a vision to continue regional growth, SPH Magazines is set to hold a leading position in publishing in Asia, with a presence in China, Hong Kong, India, Indonesia, Thailand, Malaysia, The Philippines and Vietnam.
As a Publisher of Choice, SPH Magazines aims to deliver the best to meet the diverse needs and interests of readers and advertisers.
Visit www.sphmagazines.com.sg for more information.
About Times Publishing Group
Times Publishing Limited and its subsidiaries, collectively known as Times Publishing Group, is one of the premier media groups in Asia-Pacific highly regarded for its dedication to four core competencies – publishing, printing, distribution and retail.
With a strong heritage that stretches as far back as the 1950s, the Asian-based Group, owned by Fraser and Neave Limited, is recognised for combining a solid business tradition with the capacity for innovation and quality solutions.
Over the years, its printing brand, Times Printers, has built a reputation of delivering timely and high quality integrated print solutions. It is the printer of choice for numerous local and international publishers spanning across the US, Canada, UK, Europe, Australia and New Zealand.
Its leading distribution brand, Pansing, takes pride in representing major magazine publishers from the UK, US, Australia and Southeast Asia, distributing an extensive range of magazines including the popular partwork collections.
Together with other integrated businesses’ brands including Marshall Cavendish, Times Distribution, Times bookstores and GoGuru, Times Publishing Group is committed to providing a complete value chain of solutions to consumers and business partners worldwide.
Visit www.timespublishing.sg for more information.
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