Advertising Specifications

1. Fogra Standard

The SPH Magazines Colour Standard has been updated to Fogra Standard (July 2012) and is our initiative to raise the standard of print reproduction in Singapore.

It aims to improve the print quality of magazines and streamline the efficiency in advertisements material workflow.

We will be using this standard as a pre-requisite for all advertisement materials submitted for publication in all our titles*. To have a better understanding of the standard and procedures, you can download the necessary information by clicking here.

*The Fogra Standard is applicable to all magazine titles produced by SPH Magazines Group. Exceptions are: • Singapore Health, as it is printed on newsprint by Singapore Press Holdings (SPH) and will therefore adhere to SPH’s technical requirements. Click here to download SPH’s technical requirements.

2. Electronic File Transmission (EFT)

SPH Magazines will only accept advertisement materials that have been validated and transmitted by Adstream’s Quickcut, Datamation’s EADS.

All these applications have the ability to validate and transmit your files electronically to us according to our technical specifications at a small fee. As our advertisers, you will enjoy special rates from Quickcut, EADS and Adsend

For more information or to set up an account, please contact the following persons:

For Quickcut

Phone: 6327 7255


Click here to download Quickcut’s user guide.


Cindy Tan at 6270 0008 or email

Raymond Tang at 6270 0008 or email

Click here to download EADS’s user guide.


If you would like to speak with someone from SPH Magazines on material submission, please contact the Publishing Services staff handling your account or the following persons:

Matthew Nah at 6319 5803 or email at

3. Advertisement Booking And Material Deadline

Download the booking & material deadlines for selected titles. For publications not found here, please contact Publishing Services department through our office main line at (65) 6319 6319 for more information.

4. Advertising Terms and Conditions

View the full set of SPH Magazines’ Advertising Terms and Conditions.