Events | Industry Talk

2019 HWM+HardwareZone.com Tech Awards

By : HardwareZone.com | March 5, 2019

Last Thursday, Singapore’s No. 1 technology portal HardwareZone.com and its print counterpart, HWM, honoured the best tech brands and products – as voted by consumers and editors. Now in its 10th year, it’s an award where products are put through rigorous tests and are awarded based on their outstanding qualities. This year, 72 awards were […]

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Ad Packages

CLEO Revamp Sales Package

By : CLEO | January 24, 2019

Marketers around the world are clamouring to get the attention of Millennials and Gen Zs. But why? The Millennials (born between 1980 and 1995; aged 24-39 years old) are mostly in the workforce and in Singapore, they form 22% of the population*. With a monthly median income that surpasses the general adult population, they also […]

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Hafizah Hazahal
Ad Packages | Announcements

CLEO Singapore refreshes for the digital audience

By : Hafizah Hazahal | January 24, 2019

How does a magazine brand created for young adults 25 years ago maintain its raison d’être in the current age? For CLEO, there are no shortcuts – it is back to the drawing board.   Much primary and secondary research and many first-hand observations later, two things immediately stood out for the team. First, video […]

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Ad Packages

CLEO Most Eligible Bachelors 2019 Sponsorship Packages

By : CLEO | January 21, 2019

Make your booking by writing to magadpromo@sph.com.sg   Here’s a look at the key stats from last year’s edition.   

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SPH Magazines 360
Industry Talk

#10YearChallenge…we couldn’t resist

By : SPH Magazines 360 | January 17, 2019

  Remember those days when we used to hover around mamak shops browsing rows and rows of magazines cramped to the brim?  Fast forward 10 years and look at how the newsstand has transformed! But still delivering stories that spark conversations be it online or offline and keeping their loyal followers on the pulse of […]

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Industry Talk

5 ways to ace marketing in 2019

By : SPHmagazines | January 2, 2019

*A version of this article first appeared on INMA.org. Previously, we had our leaders gazing into the crystal ball and sharing their predictions on what will take marketing by storm in 2019.   Picking up on our CEO’s point on accepting that “nobody has the answers” and to “try and try again”, consider doing business […]

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Industry Talk | Research

Why brands should consider video marketing

By : SPHmagazines | December 17, 2018

We’ve all heard how “pictures paint a thousand words”. An image can illustrate complex ideas the same way a large amount of text could. The evolution of technology has changed the way consumers view and digest information. In recent years, we have moved from images to interactive visual content as applications such as Instagram and […]

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Hafizah Hazahal
Ad Packages | Research

[Infographic] 7 Things You Should Know About Magazine Readers In Singapore

By : Hafizah Hazahal | November 29, 2018

Talk about magazine readers and chances are you will picture people poring over magazine pages, snapping pictures of those containing their favourite products, and then heading to the mall to purchase.    You’re in for a surprise.   The latest Nielsen Media Index 2018 data found that magazine readers in Singapore are very much digitally […]

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Ad Packages

Golf Vacations & Golf/Women Ad Package

By : SPHmagazines | November 13, 2018

  Book your ad space by writing to magadpromo@sph.com.sg

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SPH Magazines Blog

Welcome to our blog. Through this new channel, we hope to connect better with you, and provide you with the latest happenings at SPH Magazines, such as our new titles, new sections in our magazines, events you can participate in and best of all, attractive promotions. We hope that you will find the postings here informative and fun. We would also like to hear from as many of you as possible. So leave us a note and let's connect now!
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