Campaign Showcase | Industry Talk

Her World – Our first regional shopping guide!

By : herworld | October 15, 2014

Her World Singapore worked with title partners in Indonesia, Malaysia, Thailand and Vietnam on an insiders’ list of where to get the best buys and bites across Southeast Asia.

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Home & Decor
Campaign Showcase | Events | Industry Talk

Home and Decor Fair 2014: The Choice Event for Advertisers

By : Home & Decor | October 10, 2014

Exhibitors of the Home and Decor Fair 2014 detailed the benefits of this event and lauded the multiplatform publicity campaign leading up to the event.

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SPH Magazines 360
Campaign Showcase | Events

Men’s Health Urbanathlon 2014: The Biggest Obstacle Race in Singapore’s Running Calendar

By : SPH Magazines 360 | April 28, 2014

Men’s Health Urbanathlon has proven to be a success with runners and sponsors alike. Find out how our runners enjoyed their run and how were our partners able to interact with our runners to increase their brand exposure at Singapore’s much talked about running event.

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Campaign Showcase | Industry Talk

BMW Integrated Campaign Showcase

By : Torque | January 20, 2014

Discover the power of integrated campaigns through SPH Magazines’ cross platform advertising. BMW recently launched a revolutionary car model – the BMW i electric car, that promises to redefine the future of driving through its DNA of environmental consciousness. For a product that seeks to be at the forefront of innovation, the means to reach […]

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Campaign Showcase

What women want: The Lancôme Beauty Journal Campaign Showcase

By : SPHmagazines | January 17, 2014

Walk into any cosmetics section in a departmental store and you’ll be bombarded by a dozen or more different brands, all angling to get a portion of the female beauty pie. There is no question that the beauty industry is notoriously competitive. Brands that do not continuously renew themselves are quickly booted from the consumer’s […]

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Campaign Showcase

Combining style and content: The Robinsons Insider campaign showcase

By : SPHmagazines | November 1, 2013

There is a new home for the original and the bold. With the opening of their new store at Jurong East Mall, Robinsons has curated an impressive number of 77 exclusive brands and labels. With a sprawling retail space of nearly 85,000 square feet, Robinsons has combined fashion, beauty, home and lifestyle across four floors. […]

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Campaign Showcase

MINI John Cooper Works Campaign with Torque

By : Torque | July 29, 2013

There is the MINI Cooper S. And then there is the MINI John Cooper Works (MINI JCW). A step up from the MINI Cooper in terms of performance, the MINI JCW made its debut in 2000. The model was given sporty performance upgrades and imbued with the DNA of a racecar; the result being that […]

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Campaign Showcase |

Bentley’s Integrated Campaign with ICON Singapore

By : ICON | June 19, 2013

Bentley selected ICON Singapore as a media partner to introduce the brand’s premium automobile collections—Bentley Mulsanne and New Bentley Continental GT Speed. The whole campaign spans over five months across five touch points, making it one of our most comprehensive integrated campaigns yet. This is how we pull it off.

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The Peak
Campaign Showcase |

Quintessentially Lifestyle’s insider guide to the top 8 cities to visit in 2013

By : The Peak | May 10, 2013

Quintessentially lifestyle is the world’s leading Members only luxury Concierge Club, providing their patrons with unsurpassed global lifestyle management service. They cater to a clientele that is both exclusive and privileged, which is exactly the readership audience of The Peak Selections: Gourmet and Travel. Quintessentially’s recent collaboration with The Peak Selections: Gourmet and Travel on […]

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Home & Decor
Announcements | Campaign Showcase | Events

Home & Decor Shop-Hop 2013

By : Home & Decor | May 6, 2013

Join Home & Decor Shop-Hop on 18 May 2013 at Millenia Walk! Sign up now and get decor tips and ideas from our crew!

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SPH Magazines Blog

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