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Media Release: SPH Magazines launches digital magazine redemption cards in Indonesia

March 27, 2019

 

 

 

SPH Magazines, together with Mugi Rekso Abadi (MRA) Group, an Indonesian media and lifestyle group of companies, have recently launched digital magazine redemption cards in Indonesia. This is the first time the redemption cards are being rolled out for sale overseas.

 

The cards can be purchased at selected outlets of the 2 bookstore chains – Kinokuniya Indonesia and Gramedia Indonesia. Readers simply need to purchase the redemption cards and visit https://MRA.mynewsstand.online/redeem to activate their subscriptions. The magazines will also be made available on the myNEWSSTAND app, which is available on both iOS and Android devices.

 

There are five titles to choose from – Cosmopolitan, Mother & Baby, Harper’s Bazaar, Her World and Casa – and the subscription options range from a single issue to a 12-month subscription.

 

This move follows the launch of the redemption cards at Times bookstores – an initiative between SPH Magazines and Times Publishing – in July last year, and is part of SPH Magazines’ focus in exploring new opportunities to deliver content to customers.

 

Joseph Lee, Managing Director of SPH Magazines, said: “We are excited to launch the digital magazine redemption cards outside of Singapore. This is part of SPH Magazines’ end-to-end digitalisation solutions for magazine publishers in the region. We aim to power up the digital presence of regional publishers and improve the accessibility of their brands to audiences.”

 

Issued by SPH Magazines Pte Ltd

Co. Regn No.: 196900476M

 

For more information, please contact:

 

Jasmine Koo

Marketing Manager

SPH Magazines Pte Ltd

DID: 6319 3083

Email: jasminek@sph.com.sg

 

Rebecca Chee

Senior Executive, Corporate Communications & CSR Division

Singapore Press Holdings Ltd

DID: 6319 1124

Email: rchee@sph.com.sg

 

Elaine Chrysta Tan

Executive, Corporate Communications & CSR Division

Singapore Press Holdings Ltd

DID: 6319 1613

Email: elainect@sph.com.sg

 

 

About SPH Magazines

 

SPH Magazines Pte Ltd is Singapore’s premier magazine media company with a portfolio of more than 80 brands and products in Singapore and the region. Its diverse portfolio includes brands such as Her World, Harper’s Bazaar, The Peak, Home & Decor and HardwareZone, all of which are well-established market leaders in their respective genres.

 

It delivers award-winning content across print, online and mobile touch points and organises signature events all year round, reaching more than 6 million consumers monthly.

 

SPH Magazines prides itself on the ability to deliver high-performing 360 marketing campaigns for advertisers, by leveraging its strong brand heritage and highly engaged audiences. Its innovative advertising solutions incorporate cutting-edge technology and an unparalleled distribution network achieved through strategic partner tie-ups.

 

SPH Magazines is a wholly-owned subsidiary of Singapore Press Holdings (SPH), a publicly-listed media company. It also has offices in Malaysia and Hong Kong.

 

For more information, follow SPH Magazines on Twitter @SPHMagazines or visit www.sphmagazines.com.sg.

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